Google Ads account

Created by Aneta Węglarz, Modified on Wed, 28 Feb at 9:49 AM by Aneta Węglarz

How to create an account on Google Ads?

Marketers use various tools to promote websites. Increasing visibility and target audience can be achieved through ads we see on search engines and websites. One tool that can help us run effective campaigns is Google Ads.

What is Google Ads?

Google Ads (formerly Google AdWords) is a system developed by Google. It is designed for planning, creating, and managing advertising campaigns. Ads generated by Google Ads appear on websites that are part of the Google AdSense advertising network, such as YouTube, Wirtualna Polska, Gmail, and many others. Therefore, we can summarize that ads created with Google Ads reach a large audience.

Creating a Google Ads account

When we know what Google Ads is and how it can be useful to us, we can go through the account creation process. The first step you should take is to create an account in Google services (if you use Gmail, you already have one). After entering the link: https://accounts.google.com/signup/v2/webcreateaccount?flowName=GlifWebSignIn&flowEntry=SignUp, fill in your details. If you have an email address in your own store domain, you can use it by selecting the "Use my current email address instead”.

Using your Google account, log in and then go to the link: (https://ads.google.com/intl/en_EN/home/). Click on the blue "Start now" button in the top right corner. After a moment, you will be redirected to a view where you can create an ad, but initially a better solution would be to choose the option at the bottom of the screen -> "Switch to expert mode".

In the next step, you will be redirected again to the campaign creator. Click the option "Create an account without campaigns".

After proceeding to the next stage, you will be asked to confirm your company information regarding the billing country, time zone, and language. It is important to check carefully that all the entered data is correct because once confirmed, you will not be able to edit it.

When you send the company information, your Google Ads account will be created. A message will appear on the profile stating that there are no campaigns on the account, but don't worry - the account has been set up correctly.

Payment configuration

The step that allows you to complete the setup of your Google Ads account is to enter your payment settings. On the top right panel, select 'Tools & Settings' -> Billing-> 'Settings'.

After accessing the settings, please fill in all fields with your company's information. In the case of payment, provide your card details, which will allow for automatic payment for generated campaigns. Before submitting the completed form, please accept the terms of service for Google Ads.

How does the Sembot: Feed, Ads & SEO Suite tool help in creating campaigns?

Sembot ( https://app.sembot.io/auth/login ) is a tool that, in addition to optimizing the product feed, allows for efficient campaign generation in Google Ads and Microsoft Ads (formerly Bing). After connecting the tool to your advertising account, you can easily and quickly create and test campaigns using automated processes.