Can't start dynamic remarketing

Created by Aneta Węglarz, Modified on Tue, 27 Feb at 4:03 PM by Aneta Węglarz

Can't start dynamic remarketing

Dynamic remarketing is a feature offered in Google Ads that gives advertisers the ability to display highly personalized ads to users who have previously interacted with their website or mobile application. Advertisements include products or services that the user has viewed, added to the basket, as well as similar products or the services that the advertiser wants to promote. Dynamic remarketing ads can be displayed on the web Google, YouTube and Gmail advertising and can be very effective in increasing conversions and sales.

To submit CSS to the "Dynamic Remarketing" program, simply enter the link https://support.google.com/css-center/contact/ parallel_tracking_exemption_css?hl=en&authuser=0&visit_id=638072096354751105-2713752553&rd=1, and then fill in the mandatory fields, i.e. enter the CSS Domain ID and in the "Request type" field select the "I would like my CSS to be opted-in to dynamic remarketing and Shopping Ads beyond general search and not exempted from parallel tracking requirements”.

⚠️ To access this form, you must be logged in to a Google account with access to CSS. E.g. email address on which CSS was founded.

After submitting the completed form, a message will be sent to the e-mail address provided in the form within a few hours Google confirming the launch of the program.

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