What does the functionality related to downloading data from Google allow?

What does the functionality related to downloading data from Google allow? 

With the ability to pull analytics data, you can automate your product table management by integrating key metrics such as clicks, conversions, average CPC, impressions, and many others. This data can be used for A/B testing and setting up advanced rules based on the performance of individual products.

One example of this is applying automatic rules to products with the highest conversion rates over the past 90 days. For instance, you can assign special labels to these products, allowing the system to automatically identify bestsellers and include them in specific campaigns. This way, the process of tracking top-selling products operates fully automatically, without the need for manual data management.

To pull the analytics data, simply connect your analytics account to your project. This will enable data synchronization, allowing you to use the insights for marketing campaigns and performance analysis.