Creating product duplicates

Product duplication

Duplicates are copies of a product that users can create in Sembot Ads Suite to create a modified version of the parent product. The modifications can include changes to the title, image, description, or any other parameter from the product feed.

Important: Duplicates are created only in the product feed and each of them transfers the customer to the same product card, so you do not have to make several versions of the same product in the store. At the same time, thanks to different product IDs in the feed, you can easily track which of the duplicates brings the most sales.

Product duplication in practice

The most important thing is to use the duplication possibilities in practice, and there are many of them:

• Exact matching of the product name to the users queries (the highest possible quality ad score)

• Full coverage of all users queries

• Advanced segmentation of product campaigns depending on the keyword precision – with different CPC rates

• Easily run A / B tests: titles, photos, descriptions

In Sembot, we can create duplicates in several ways:

• By duplicating a single product and editing each attribute (clicking on the gear icon next to the selected product -> duplicate),

• By duplicating a single product by title, (clicking on the gear icon next to the selected product -> duplicate by title, and then entering new titles for the products - after each phrase, press Enter or Tab),

• By duplicating products in bulk (selecting from the product list, then clicking "duplicate selected," and then selecting a column and overwriting the duplicates with a chosen phrase, e.g., "bestseller").